Aligning Brand with Business
BFS logo type
Tablet with Website
mobile phones website
Lighthouse
brand roadmap
Connecticut State Capital Building
brand roadmap

Bradley, Foster & Sargent

Committed to Your Success

Bradley, Foster & Sargent was founded in 1994 as a registered investment advisor to support both individuals and institutions in meeting their long-term financial goals through tailored investment management and excellent service.

BFS came to :MINT to evolve their brand for the present and future without losing their esteemed past and sense of place.  The updated brand speaks to BFS as a lifelong investing partner with a heritage of independence where their team continues to create meaningful impact today as much as it has for generations.

Brand Development
Identity
Collateral
Website
Brandscapes